Privacy policy

Last updated: 13-08-2026

This is how we look after your information — what we collect, why, and what say you have over it.

Rebelle Copenhagen operates this website and store, in order to give you a considered shopping experience (the "Services"). We're powered by Shopify, which helps us provide the Services to you. This Privacy Policy explains how we collect, use and share your personal information when you visit, shop with us, or get in touch. If anything here conflicts with our Terms of Service, this Privacy Policy governs how we handle your personal information.

By using our Services, you confirm that you've read and understood this Privacy Policy.

Personal information we collect
Depending on how you interact with us, we may collect:

Contact details — name, address, billing and shipping address, phone number, email.

Financial information — payment card details, transaction details, payment confirmations.

Account information — username, password, preferences and settings.

Transaction information — items you view, add to cart or wishlist, purchase, return or exchange, and your order history.

Communications with us — anything you tell us, for example in a customer support message.

Device information — browser, network connection, IP address and similar identifiers.

Usage information — how you interact with our site.

Where this information comes from

Directly from you — when you create an account, shop with us, or contact us.

Automatically — through your device and browser as you use our site, including cookies.

From our service providers — who help us run the Services on our behalf.

From partners or other third parties.

How we use it

To provide and improve the Services — process payments, fulfil and ship orders, manage returns and exchanges, manage your account, and tailor your experience.

Marketing — with your consent where required, we use your email address and activity on our site to send you emails through Klaviyo, and to show you relevant ads through Meta (Facebook and Instagram) and Google.

Analytics — we use Google Analytics to understand how our site is used, so we can improve it.

Security and fraud prevention — to keep your account and our store safe.

Customer support — to respond to you and help when something needs fixing.

Legal reasons — to comply with the law, respond to valid legal requests, and enforce our terms.

Who we share it with
We don't sell your personal information. We may share it with:

Shopify and the vendors who help us run the store (payments, IT, fulfilment, shipping, customer support).

Klaviyo, our email marketing platform, so we can send you order updates and, where you've agreed to it, marketing emails.

Meta (Facebook and Instagram), to show you relevant ads and measure how they perform. This may include sharing information such as your email address (in encrypted form) or your activity on our site.

Google, for site analytics (Google Analytics) and, where used, advertising (Google Ads).

Our affiliates, if any.

Authorities or other parties, where required by law, or in connection with a business transaction such as a merger.

Klaviyo, Meta and Google process this information under their own privacy policies, and may use it for their own purposes in addition to providing services to us. You can find their policies here: Klaviyo, Meta, Google. You can opt out of marketing and advertising cookies at any time — see Your rights below and our Cookie Policy.

Our relationship with Shopify
Our Services are hosted by Shopify, who process personal information about your use of the Services to help provide and improve them. Shopify may use data from your interactions with our store, alongside other merchants, to power certain features. In these cases, Shopify is responsible for that processing. You can read more in Shopify's Consumer Privacy Policy, and exercise your rights via the Shopify Privacy Portal.

Links to other sites
Our site may link to pages we don't control. We're not responsible for their privacy practices — we'd recommend reading their policies before sharing any information with them.

Keeping your information safe
No system is completely secure, so while we take reasonable steps to protect your information, we can't guarantee perfect security. We keep your information only as long as we need it — to serve your account, meet legal obligations, or resolve disputes.

Your rights
Depending on where you live, you may have the right to:

Access the personal information we hold about you.

Correct it, if it's wrong.

Delete it.

Receive a copy of it, or ask us to send it to someone else (data portability).

Manage your preferences — you can unsubscribe from marketing emails at any time using the link in the email. You may still receive non-promotional emails about your account or orders.

If you live in the UK or the European Economic Area, you also have the right to:

Object to or restrict how we process your information for certain purposes.

Withdraw consent at any time, where we rely on it. This won't affect anything we did before you withdrew it.

To use any of these rights, contact us at contact@rebellecopenhagen.com. We may need to verify your identity before we can act on your request. We won't discriminate against you for exercising any of these rights.

Complaints
If you're not happy with how we've handled your personal information, please contact us first at contact@rebellecopenhagen.com — we'll do our best to make it right. If you live in the EU or EEA, you also have the right to lodge a complaint with your local data protection authority. In Denmark, this is Datatilsynet.

Where your information is processed
We may transfer, store and process your information outside the country you live in. Where we transfer personal information out of the EEA or UK, we rely on recognised safeguards, such as the European Commission's Standard Contractual Clauses, unless the destination country is already considered to offer an adequate level of protection.

Changes to this policy
We may update this Privacy Policy from time to time. We'll post any changes here and update the date at the top of this page.

Contact
Questions about this policy, or your personal information? Reach us at:

Rebelle Copenhagen Artvej 1, 7100 Vejle, Denmark contact@rebellecopenhagen.com

We are the data controller of your personal information for the purposes of applicable data protection law.